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Let’s Talk About Why Personalized Ads Matter

Every day, people use Facebook and Instagram to discover all kinds of things — from the fun and eclectic to the more meaningful and life-changing. Everyone’s News Feed is unique, which means you’re more likely to see content you want to watch, groups you want to join,...

Twitter Plans to Double Revenue by 2023, Reach 315M Daily Users

Just ahead of its 2021 virtual investor day on Thursday, Twitter this morning announced its three long-term goals focused on user base and revenue growth, and a faster pace of shipping new features across its platform. The company said it aims to “at least” double its...

Twitter Announces Paid Super Follows to Let You Charge for Tweets

Twitter announced a pair of big upcoming features today: the ability for users to charge their followers for access to additional content, and the ability to create and join groups based around specific interests. They’re two of the more substantial changes to Twitter...