Facebook has announced that it’s changing the way it displays estimated audience reach for ads, by switching from more specific reach estimates to generalized potential reach categories. Continue reading
Facebook will now let you start cross-app group chats between Messenger and Instagram. The update is a big step forward in Facebook’s ambitions to make its apps work better with each other. Continue reading
Facebook has shared the internal research about the impact of Instagram on teenage mental wellbeing reported on by The Wall Street Journal. Continue reading
If you’re looking to formulate an effective approach for your Halloween marketing efforts, these new insights from Pinterest could help. The platform has published a new overview of the top Halloween search trends that it’s seeing thus far in the app. Continue...
As TikTok continues to grow, and add more users over time, it’s also working to refine its ad offerings, and attract more investment in its promotional tools. Continue reading
