Throughout 2021, we saw Instagram copy virtually everything that TikTok has to offer, and according to Instagram chief Adam Mosseri, you can expect even more of the same in 2022, as the platform looks to focus on its key areas of growth – and in particular,...
It’s a little late in the year for significant system shifts, but Meta has snuck in one more update ahead of the holiday break, with the announcement that it’s making some big changes to its ad objective listings in Ads Manager, in order to simplify and streamline the...
This is interesting – TikTok is currently testing a new ‘Repost’ option with some users which enables them to re-share TikTok clips to their followers, with the re-posted clip then displayed in their connections’ feeds. Continue reading
This is a small, but potentially valuable addition for your TikTok live-stream broadcasts. As noted by user Jonah Manzano, TikTok has added a new ‘LIVE intro’ option which enables you to add a short text description to welcome new viewers as they come across your...
In 2021, we made significant progress in providing greater transparency into how the News Feed ranking process works, what gets distributed and why. We released new features to incorporate direct feedback we get from people who use Facebook by giving them more control...