Meta’s looking to help advertisers reach more prospective shoppers this holiday season with the launch of Advantage+ shopping campaigns, which largely rely on automation to find the right audiences for your ads, as opposed to intricate, manual targeting. Continue...
Amid the broader economic downturn, organizations are seeking to rationalize all of their internal processes, in order to cut costs, improve efficiency and work within the confines of the new environment. Continue reading
Mark Zuckerberg’s commitment to his metaverse vision is about to face its biggest test, with Meta’s Q3 results showing rising costs, reduced ad income, and slower growth in key markets. Continue reading
Oh wow, what a surprise, LinkedIn has once again posted ‘record engagement’ as part of parent company Microsoft’s latest earnings report. Continue readng
LinkedIn has announced some new features to help combat fraud and spammers in the app, including new insights into when a profile was created, new tools to detect AI-generated profile images and prompts to help protect users from scam messages. Continue...
